VFACTS May 2021: Ford Mustang gets a sales boost from limited edition Mach 1
Sunday, June 6, 2021
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The Ford Mustang has had a brief reprieve from its sustained sales slide, with the Mach 1 limited edition contributing to a momentary spike. Sales have largely been in freefall after reaching a peak in Australia four years ago. But limited editions such as the Bullitt, R Spec and, now, the Mach 1, have helped drive a modest recovery. Sports cars and muscle cars tend to have a short shelf life and demand tapers after the initial hype subsides.
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