Lexus 'step-up' campaign realigns SUV pricing
Sunday, May 26, 2019
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Lexus Australia has announced drive-away pricing across its volume-selling SUV range, along with its IS sports sedan. Having sold a record amount of crossovers during the first quarter of 2019 (2283 units to be exact, up 9.0%), the Japanese luxury brand has launched what is dubbed the 'step-up' campaign, which sees $10,000 steps between its core SUV models.
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